SNIFFING OUT NON-TRADITIONAL TRADEMARK PROTECTION: Exploring the protectability of flavors and fragrances as trademarks

SNIFFING OUT NON-TRADITIONAL TRADEMARK PROTECTION: Exploring the protectability of flavors and fragrances as trademarks

We all know trademark law protects “marks” or other indicia of origin used to identify the source of products and services such words, names, symbols, colors and even sounds.  However, many don’t realize that trademark law and other intellectual property strategies can also protect non-traditional marks like flavors and fragrances.   Anything that serves as a Read more about SNIFFING OUT NON-TRADITIONAL TRADEMARK PROTECTION: Exploring the protectability of flavors and fragrances as trademarks[…]

Offensive Mascots… Where do we draw the line?

Offensive Mascots… Where do we draw the line?

With college football season kicking off this weekend and the NFL season right around the corner, we have found ourselves pondering the issue of offensive mascots or symbols for sports teams.  How offensive is too offensive?  Who gets to decide what is offensive?  Who needs to be offended (or how many need to be offended) Read more about Offensive Mascots… Where do we draw the line?[…]