Why we think you’re nuts if you haven’t registered your trademark yet … You’ve spent countless hours and dollars coming up with the perfect business name and logo and made it an integral part of your business. You’ve spent countless hours on social media, LinkedIn® and Facebook® making sure your name and brand are “out there” Read more about Why you need to file a Trademark Application[…]
The United States announced Space Force, a branch of the US armed services two years ago, but attorneys for the US military have done little to protect the name. Currently, the Air Force only owns a pending application in the US based on intent to use. Netflix, however, has already locked down the trademark rights Read more about Netflix first to launch in Space Force Trademark Race[…]
What’s on the trademark tap? Creating and cultivating a strong brand is pivotal to business success. Protecting that brand is equally important to sustain the goodwill and reputation among customers. Trademark law allows you to protect those names, logos, and other commercial signifiers used to identify your brand and allows you to stop others from using your mark, or a confusingly similar Read more about In-N-Out Burger delivers crafty trademark letter to brewery[…]
Gimme a Break, gimme a break, Break me off a piece of that _____. I’d be surprised if you don’t know how to fill in that blank. Just seeing those words written together probably sparks a craving for some chocolate and a replay of that catchy jingle in your mind on repeat (sorry about that). That 4-piece Read more about No Break for Kit Kat in EU Trademark Battle[…]
Last week, toy maker Hasbro, Inc. received a Trademark for an unusual element. A trademark is typically a name, word, phrase, logo, symbol, design, image, or a combination of these elements. However, there are a range of nonconventional trademarks such as those based on color, sound, or in this case, smell. That distinct PLAY-DOH scent, a popular and well known Read more about Sweet Smell of Success: Hasbro Receives Trademark Registration for the Scent of Play-Doh[…]
It’s official. President Trump has signed the $1.5 trillion tax bill, which is the first major tax overhaul in 30 years since Ronald Reagan. One of the main focuses we have on this news it that it increases breaks for small, so-called pass-through businesses. The tax bill formerly known as the Tax Cuts and Jobs Acts added a new Read more about What Small Businesses & Pass-Through Entities Need to Know about the Tax Bill[…]
Who knew that comedian/actor Dan Aykroyd was co-founder of a vodka brand? And that not only is this vodka award-winning, but that it is delivered in a skull-shaped bottle? Interestingly too, Dan Aykroyd is dead serious about making sure to enforce his rights of this very distinctive registered trade dress of his. Aykroyd and his brand, Read more about Skull Crushing Victory for Dan Aykroyd’s Spirits[…]
Who’s going to SXSW in March? Are you an artist, a musician, an inventor, an IT guru? You are the innovators, the people who have ideas and are enthusiastic to introduce the world to who you are and what you are about. At the same time, you need to protect your creativity and to learn Read more about Road Trip: South by Southwest 2016![…]
Some musings – I was surprised to read about Ohio State University’s Registration of the trademark OHIO and equally surprised to learn that the university had filed a trademark infringement action against a perceived infringer, Teespring, 2:14-cv-00397. A little research revealed a few funny things. First the article read: “The Columbus Dispatch reports that Ohio Read more about Trademark Soundbite Gone Awry[…]
Anyone out there play Candy Crush SagaTM? I do (I just finished Level 215, thank you very much), and I know a lot of other people that do too. For those of you who aren’t familiar, Candy Crush SagaTM is a puzzle game, originally released for Facebook, but now available for mobile phones and tablets. Read more about A saga, or an epic debacle? A trademark attorney’s perspective on the Candy Crush Saga trademark uproar[…]